⭐⭐⭐⭐⭐ 15,450+ Happy Customers

Appliance Repair Company

Summary

This Dallas-based appliance repair business specialized in fixing refrigerators, ovens, washers, dryers, and other household appliances. Despite being well-reviewed by past customers, they had no website and weren’t showing up when people searched online for help. As a result, they were missing out on consistent leads and relying solely on referrals.

Challenges

The appliance repair business needed to:

Establish an online presence with a simple, mobile-friendly website.
Show up in local Google searches like “appliance repair near me.”
Build a stronger reputation through online reviews.
Get found by people actively looking for help — especially in emergency situations.
Compete with larger service chains running online ads.

Solution

We focused on helping them get discovered, build trust, and turn that into service calls:

Website Development:

Launched a basic but professional website with service info, locations served, and click-to-call features.
Created individual pages for each type of appliance they repair to improve search visibility.

Google Business Profile Optimization:

Fully set up and optimized their profile with updated hours, service areas, and real photos.
Added common service keywords and service types to improve ranking in Google Maps.

Review & Reputation Building:

Implemented a follow-up text system to encourage satisfied customers to leave reviews.
Helped them gain more 5-star reviews, improving both ranking and trust.

Paid Advertising:

Ran Google Local Service Ads (LSAs) to appear at the top of search results.
Created short video ads for Facebook and Instagram that showed the types of appliances they fix and included a clear call to action.

Results

3X increase in monthly service calls within the first 60 days.
25+ new 5-star reviews improved their online reputation and visibility.
Google LSAs brought in consistent, high-quality leads from nearby homeowners.
Video ads reached over 12,000 people locally and helped generate immediate interest.
They now receive daily service inquiries without relying only on word-of-mouth.

Conclusion

By building a simple, trustworthy online presence and running targeted local ads, this Dallas appliance repair business went from invisible online to fully booked most weeks. Their phones are ringing, their reviews are growing, and they’re now competing confidently with larger competitors in their area.