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Dental Office

Summary

This Arlington-based dental office provides general and cosmetic dentistry services, including cleanings, fillings, crowns, and teeth whitening. While they had a solid reputation with existing patients, they were not attracting many new ones online. They lacked a modern website, had few online reviews, and weren’t showing up in local search results.

Challenges

The dental office needed to:

  • Replace their outdated website with a modern, mobile-friendly experience.
  • Improve their visibility in Google search and Google Maps.
  • Showcase their services like emergency dental and cosmetic treatments to attract new patients.
  • Collect more 5-star reviews to build trust with new visitors.
  • Drive consistent bookings through Google and social media ads.

Solution

We implemented a full-service local marketing strategy, focusing on visibility, trust, and easy patient booking:

Website Redesign & Online Booking:

  • Launched a responsive website with pages for each service (e.g., cleanings, crowns, teeth whitening, emergency visits).
  • Included an easy appointment request form and phone click-to-call options.

Google Business Profile Optimization:

  • Updated all business details (hours, insurance types, services).
  • Added team and office photos.
  • Implemented a review generation strategy using SMS.

SEO & Local Listings:

  • Optimized website content with local keywords like “dentist in Arlington TX” and “emergency dental near me.”
  • Listed the practice on top local directories including Yelp, Bing Places, and Healthgrades.

Paid Ads Strategy (Google + Facebook):

  • Ran Google Ads for high-intent terms like “emergency dentist Arlington.”
  • Launched Facebook ads promoting new patient specials and seasonal whitening offers.

Results

Beige New Product Mockup Now Available Facebook Post 2

Conclusion

By combining a modern website, stronger visibility in Google, positive reviews, and targeted ads, this Arlington dental office transformed how new patients discover and connect with their practice. The result
was more appointments, higher trust, and steady growth that continues to deliver strong returns on their marketing efforts.